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Undergraduate Academics

Public Relations

Classes:
Course requirements for public relations majors include public relations, research, law and ethics, graphic design, public relations writing and an additional writing course, public relations campaigns and PR management.

Careers:
Public relations students most often seek staff writer positions with corporate, institutional or non-profit organizations, either in external communications (press releases, brochures, annual reports, special events, etc.) or internal communications (employee newsletters and publications).  Employment opportunities also exist in account management with public relations firms.

Internships:  Students are encouraged to participate in supervised internships that carry three hours of academic credit.  Many students hold additional internships (not for credit) that prepare them for entry-level positions.

Capstone Experience:
Public relations students have the opportunity to gain experience in the field through the annual Bateman case competition of the Public Relations Student Society of America (PRSSA).  Competing with other universities across the country, a group of undergraduate students develops a complete campaign for a national client that is judged by a panel of public relations professionals. 

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More Info

Academic Bulletin

Bateman Team

PR Faculty

Majors:

Advertising

Public Relations

Broadcast Journalism

Journalism

Visual Communications

 

 

 

 
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