Convergence
Newsletter
From
Newsplex at the University of South Carolina
Vol. IV
No. 9 (April 3, 2007)
Commenting
on Convergence
By Melissa
McGill, editor of The Convergence Newsletter
In this
issue, Craig Duff discusses his experiences in Cairo as a Knight International Journalism
Fellow and what it means to “converge like an Egyptian.” This article is a continuation of a
series of articles focusing on convergence internationally. This series includes articles from Juan
Carlos Camus on Chile and Vincent Maher on South Africa, both in the August 2006 issue
and the World Editors Forum Trends in Newsrooms preview in the March 2007 issue.
Randy
Covington, director of Ifra Newsplex South Carolina, dispels some common
misconceptions about convergence in his article “Myths and Realities of
Convergence.” Also, as Augie promised in the February 2007
issue, Tim Bajkiewicz addresses how new media has always changed journalism education
with a touch of humor (and a few tidbits of trivia).
And
remember, friends don’t let friends be uninformed about convergence, so forward
this newsletter to someone today!
View past
newsletters at http://www.jour.sc.edu/news/convergence/.
Melissa
McGill is working toward a Master of Mass Communications at the University of
South Carolina. Contact her at convergence-editor@mailbox.sc.edu.
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Feature
Articles
Converge
Like an Egyptian
Myths and
Realities of Convergence
What’s
Old is New Again
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Conference
Information
Knight-Batten Awards for Innovations in Journalism
Media
101: Creating the Future by Understanding the Past
Expanding
the Definition of Convergence and Integration
Creating
Communication: Content, Control and Critique
Info
Services Expo 2007
AEJMC
Convergence
and Society: Media Ownership, Control, and Consolidation Call for Papers
Online
Fundamentals for Newsroom Leaders
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
---------------Feature
Articles
Converge
Like an Egyptian
By
Craig Duff, Knight International Journalism Fellow at the American University
in Cairo
As I
stood in a fancy Cairo hotel conference room before more than a dozen editors
of Arab newspapers, spanning the region from the wealthier Gulf States to
poorer northern Africa countries, I knew I had my work cut out for me.
The topic was convergence, and I guessed many would think this is only a
problem – and a luxury – for news organizations in the West. I was
right.
They
also knew well that what converges in America won’t find identical
intersections in the Arab world. Print and broadcast entities here don’t
play well together, and tend to maintain the old fashioned separations (with
one exception here in Egypt: a new satellite channel is teaming with the
nation’s only independent/non-partisan newspaper to produce a political news
program). And the forces leading to a loss in readership in the states and
Europe won’t necessarily do the same damage to the various papers – many
of them state-run enterprises – on newsstands in the Middle East and
Africa.
Still,
because of high illiteracy, readership is low here, and most papers, without
state support, would not be able to survive a flight of readers to other media.
So I
was asked to do a “master class” with the lofty title of “towards online
convergence,” and, by golly, I was going to share my experience on both the
broadcast and print sides of the convergence equation. When I was an executive
producer at CNN our newsmagazine show offered some of the first streaming video
on the network’s Web site (a postage stamp-sized interview with shock rocker
Marilyn Manson). And before coming to Egypt to serve as a Knight
International Journalism Fellow at the American University in Cairo, I had
worked with The New York Times in both documentary television and the development of
video on the paper’s Web site.
Before
my talk I had lived a half-dozen months in Cairo, and had started to glean the
issues confronting Egypt, which are typical, in varying degrees, of other
countries in the Arab world. Most newspapers don’t feel a threat from
Internet news sources. Only the elite have computers here. Fewer
still have broadband. Even newsrooms don’t have ready access to the
Internet for most of the staff. Reporters at Egypt’s state-run wire
service still file hand-written stories.
Nonetheless,
you see young people looking at YouTube videos in Cairo’s Internet cafes.
And even some of the poorest apartment buildings in the city will have a
satellite dish, shared among tenants.
It’s
well known that satellite channels like Al Jazeera did a great deal to shake up
the broadcast news environment. Giving many in the Middle East their
first taste of a non-government news source made them begin to distrust the old
state run organs. But their pervasive presence seems to have done little
to free up the traditional press inside countries like Egypt, Saudi Arabia,
Sudan and Syria.
So as I
took my place at the lectern to speak for an hour and a half, I began with an
apology. “The next thirty minutes will have little to do with your
current reality,” I said.
And I
sought to dazzle them with the bells and whistles of western convergent
journalism, ways that newspapers in the west were confronting the loss of
subscribers for their dead tree editions by giving their electronic twins
moving parts.
I
screened a few of my own videos from The New York Times, and, as it happened to be the
very week that the Times published its first video obituary, I showed that piece – with
its great lead: “I’m Art Buchwald, and I just died.”
I
displayed news video on my iPod. We looked at flash animations and audio
slide shows. We saw how print stories were made into television
documentaries. How TV news networks had long ago learned to channel their
reports into online text stories.
They
may have been impressed by what is possible in wealthier, better-wired
countries. But they were still skeptical. What can you show me
about my situation, their faces seemed to imply.
And
then I held up a mobile phone and made a prediction. “This is where
things will likely happen here. This is going to be your competition and also
your new reporting/convergence tool.” This was a threat they understood.
There
are likely more mobile telephones than televisions in Egypt. There are
more mobile phone users, by far, than there are literate newspaper readers. And
video – both the shooting and sharing of it – is already part of
the mobile phone experience here.
The
waiter at my Cairo neighborhood hangout once showed me video he’d downloaded to
his phone of celebrations for the local football team – El Ahly. He
also downloaded footage of a player from another team who dropped dead on the
field.
Across
the Arab world, people downloaded the infamous mobile phone camera footage of
the execution of Saddam Hussein, complete with audio of the taunting Shia guards.
I met a reporter just last week who works for a Middle East news organization,
and he still had that video stored on his phone. Ditto insurgent videos
and those grisly beheading clips I’ve never had the desire or the stomach to
watch.
But
phones that download can also upload, and mobile video has sometimes played an “outside-in”
reporting role in Egypt. What’s been captured on these tiny cameras has
found its way into mainstream news.
Last
year, a blogger posted a clip of a man being tortured at a Cairo police
station. The video, allegedly taken by one of the policemen, who must
have found sadistic humor in it and emailed it to others, shows a horrified
young mini-bus driver, brought in on charges of resisting arrest, stripped bare
and abused with a nightstick, screaming and begging for mercy.
Seizing
the momentum from the blogs, the story was widely reported in print and on
television. The sodomized bus driver was eventually sentenced to three months
in jail. But the video led to some of the abusive officers being brought
up on charges. They are currently on trial (though they claim in their not
guilty pleas that the video was faked).
In another case of auxiliary convergence, blogs and mobile
phone cameras documented incidents of wild behavior during celebrations
following Ramadan last October. On the streets of downtown Cairo, a mob
of young men, reportedly angered about being denied entry to an event, went on
a rampage, groping and assaulting women and ripping their clothes. Eyewitnesses
said the police did nothing to stop them. And the mainstream press didn’t
pick up the story. But bloggers began to offer eyewitness accounts,
describing in horrible detail the ordeals of women being groped and
attacked. The stories gained momentum in the Egypto-blogosphere.
Photos offered compelling visual evidence of sexual harassment and a video,
allegedly shot during a previous incident months earlier, surfaced on
YouTube. During an evening talk show on an independent satellite channel,
the guest brought up the subject. The host, intrigued and appalled,
followed up with her own reports and it hit the mainstream. Once the
story was out, even the government news sources couldn’t ignore it.
For
self-censoring news organizations, wary of crossing the so-called “red lines”
of taboo subjects, the blogs crossed thresholds they would have been too
cautious to step over. Once the line was crossed, however, they felt it
easier to join the discussion.
There
are hundreds of blogs in Egypt, and a handful of influential ones (English
speaking readers would be best to begin with Issandr El Amrani’s www.arabist.net, which also links to several
others). Most are simple Web journals that allow young people to express
themselves out of earshot of their parents and other family members (and
perhaps, Big Brother). Other blogs are clearly political and are tied to
protest movements and opposition parties.
And
even though the blogs don’t yet wield the political punch of their counterparts
in America, the government is clearly concerned about their growing
influence.
In
February, a court in Alexandria sentenced Abdul Karim Nabil Amer, a blogger
known as “Kareem,” to four years in prison for insulting Islam and President
Hosni Mubarak.
In
Syria, reporters have been jailed for things they wrote in online chat rooms.
But
technology can also break down barriers that traditional political speech
cannot. With no licenses available to them, independent radio
broadcasters are turning to Internet audio streams, and one is morphing from
the Web into a terrestrial broadcast in Jordan. A newspaper in Egypt that has
been denied a license to publish may take its operation online.
It may
not make sense from a business perspective for a Middle East newspaper to
launch a sophisticated Web presence. But as technology allows outside
sources to have equal influence, print and broadcast reporters would do well to
embrace it.
Which
brings me back to that mobile phone.
My
challenge to the editors I spoke to was this: Not only is this little
telephone a new source of news for your readers (and you’ll have to learn to
compete with it), it can also be a tool for newsgathering. What if it was
your reporter who was able to catch on video the groping hordes of boys in
downtown Cairo?
As we
well know, it’s better to own a story than to follow someone else’s lead.
Craig
Duff is a Knight International Journalism Fellow at the Center for Electronic
Journalism at the American University in Cairo. Visit his blog to learn more about his
background and experiences in Cairo.
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Myths and Realities of Convergence
By Randy Covington, director
of the Ifra Newsplex at the University of South Carolina
(Editor’s
Note: This article was originally published in The Nieman Foundation for
Journalism at Harvard University’s Nieman Reports in the Winter 2006 issue
– other articles from this issue can be found here: http://www.nieman.harvard.edu/reports/06-4NRwinter/index.html.)
The ways in which people acquire news and information
have changed far more than most newsrooms. It is a simple truth that explains
why news organizations are struggling to match their journalistic values,
traditions and strengths with the changing and sometimes fickle tastes of news
consumers.
Statistics on news consumption tell the story. Newspaper circulation in the
United States is falling at a rate of roughly five percent per year, and
viewership of television news is also in decline, while new media outlets and
fresh formats for telling the news are growing explosively. Internet
penetration in the United States approaches 80 percent, and high-speed
broadband accessibility is becoming commonplace.
Who could have imagined that a home video on a Web site that did not exist two
years ago could attract more viewers than the most watched programs on network
television? Yet the most popular videos posted on YouTube.com do just that. I
wonder how many editors, the ones tasked with attracting younger readers and
viewers, have ever spent time on the YouTube site? How many have even heard of
it? My hunch is not many, for there truly exists a widening disconnect between
traditional news organizations and those who consume news and information.
Training in New Techniques
We observe this struggle for relevance—perhaps even survival—from
the vantage point of the Ifra Newsplex at the University of South Carolina.
Journalists arrive here from countries throughout the world to study and train
on next generation techniques for handling the news. It really does not matter
what language is being spoken or whether we are working with broadcasters or
print journalists. The conversations and concerns are remarkably similar.
The Newsplex philosophy, boiled down to a sentence, is that news organizations
will be best served if they focus on stories—not delivery platforms. The
focus on production once made sense, but in today's interwoven media
environment, in which consumers track stories throughout the day from a lot of
sources, news organizations need to meet these consumers in places and formats
that are meaningful and relevant to them.
It sounds so simple. Just focus on stories, which is after all the reason most
of us went into journalism. But this reality is far from simple for most news
organizations, which are confused about how to respond to the changing patterns
of news consumption, especially at a time when budgets are constrained. There
are so many questions—and so many priorities that seem to conflict:
These are, indeed, difficult questions, but answers are starting
to become clear. Much has changed in our understanding since Newsplex opened
here four years ago. (A parallel facility, Newsplex Europe, opened in September
2005 at Ifra headquarters in Darmstadt, Germany.) Drawing upon our experience
with some of the leading media houses in the world, what follows are 10 common
concerns, perceptions and myths about convergence, as well as some perspective
we've gained in addressing them:
Obviously, much more can and will be said about the evolution of
news delivery and consumption. Perhaps the single most important thing
journalists troubled by these changing times can do is to look out the window
or even in a mirror to see how they themselves use media to acquire news and
information.
Randy Covington is director of the Ifra Newsplex at the
University of South Carolina (USC) and an assistant professor in the USC School
of Journalism & Mass Communications. He worked for 27 years in television
news, serving in management positions at television stations in Houston,
Louisville, Boston, Philadelphia and Columbia, South Carolina.
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What’s
Old is New Again
By
Timothy E. Bajkiewicz, University of South Florida
Journalism
education never seems to get a break. When the task of formally training
newspaper workers began at the turn of the 20th century, it must
have seemed straightforward enough. Newspapers contain print, and Gutenberg
figured that out centuries ago, right? So, teach the pantheon of writing
skills: spelling, grammar, and structure. Wait—reporters need to talk to
people, so throw in some interviewing and reporting skills. All print and no
art makes for a boring (and financially broke) paper—best think about
photography and advertising. What about actually printing the newspaper? Pages
should be designed—get that in the curriculum, too. Then there’s actually
getting dye onto trees. “Wow,” the first journalism educators must have thought,
“This is getting complicated.”
Of
course, considering recent conversations about news and media convergence, they
ain’t seen nothing yet—or had they? In a chapter on convergence education
in an upcoming volume edited by Augie Grant and Jeff Wilkinson, I briefly
discuss how adaptation and change were constant themes in journalism
education’s history. The common refrain with some convergence advocates sounds
like their hawking laundry detergent: “New! Better than ever! You won’t
recognize it!” I will agree what we’re seeing with many aspects of convergence
is different—but new? As Yogi Berra quipped, “This is like déja vu all
over again.”
In
industry and the academy, every aspect of journalism has changed in the past
century, with convergence really just being the latest iteration. Rather than
being 20-20, hindsight tends toward a mellow myopia that understates effort and
blurs successes. For example, consider when newspapers switched to cold type
and offset presses in the 1970s. No doubt, uncounted faculty committees met
around the country to consider and implement teaching and lab changes. My USF
colleague Rick Wilber, a former newspaper reporter and longtime faculty member,
told me the arguments among faculty got a bit, well, hot, and that many said
cold type would signify a cheap publication and wouldn’t last. (Anyone still
teaching physical typesetting these days?) Around that time and into the 1980s,
expensive and complicated radio and TV studios established a foothold in
J-schools, and with them the need for teaching both technical skills and a
different set of content skills for electronic media. After that came computer
labs, otherwise known as rooms full of desktop-sized black holes for faculty
time and departmental money. Even writing has changed in style and substance,
although thankfully at a much slower pace.
In fact,
the technical-content debate that now rages within convergence education (and
simmers in other parts of J-schools) dates to the very beginning of journalism
education and Robert E. Lee. In 1869 at what was Washington College, he
proposed the first journalism scholarships to help young men from the South.
Without realizing it, the former general launched one of the classic debates
between the journalism academy and related industries, because Lee wanted these
students to become good editors, not trained printers. This debate continued in
1903 with Joseph Pulitzer’s more purist approach, eventually implemented at
Columbia (the $2 million endowment helped), compared to Harvard President Charles
Eliot’s vocational approach, now seen at Missouri.
A serious
issue with convergence is one of abundance, with numerous storytelling and
message technologies at our disposal, and more on the horizon every day. Not a
bad issue to have, except when your job is to ride the rollercoaster that is
“the curve” today (thank goodness for antacids). All of this creates various
difficult situations for journalism educators, but, I would argue, not unique
ones. Journalism education made it before typewriters, before computers, and
even before the ballpoint pen—which wasn’t invented until 1943, although
its journalist inventor, Laszlo Biro, got the idea from newspaper’s quick
drying ink. Then and now, journalism and the academy share common missions of
education and inspiration. Change has always been one of our primary
currencies, and although journalism educators feel that particular bank a bit
full these days, it will pay long-term dividends. Remember that a century from
now journalism teachers will look back when convergence first appeared and they
will communicate with gizmos on their heads or whatever passes for blogging and
wonder with awe, “How’d they do that?”
Tim Bajkiewicz,
Ph.D. is an assistant professor at the University of South Florida and has nine
years of professional experience in radio and television writing and
production.
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---------------Conferences
Knight-Batten Awards for Innovations in Journalism
Deadline June 13, 2007
Find out
about the Award: http://www.j-lab.org/batten.shtml
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
BEA
Media
101: Creating the Future by Understanding the Past
April
18-21, 2007, Las Vegas
http://www.beaweb.org/bea2007/index.html
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Texas
Tech University
Expanding
the Definition of Convergence and Integration
April 19
& 20, 2007
Lubbock,
Texas
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
57th Annual Conference of the International Communication
Association
Creating
Communication: Content, Control and Critique
San Francisco, CA, May 24-28, 2007
http://www.icahdq.org/conferences/index.asp
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60th
World Newspaper Congress/ 14th World Editors Forum
Info
Services Expo 2007
June 3-6,
2007, Cape Town, South Africa
http://www.capetown2007.co.za/home.php
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
AEJMC
Washington,
DC, August 9 – 12, 2007
http://www.aejmc.org/07convention/index.php
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Convergence
and Society: Media Ownership, Control, and Consolidation Call for Papers
University
of South Carolina October 11-13, 2007
Submission
deadline (postmark) is June 15, 2007.
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Online
Fundamentals for Newsroom Leaders
Poynter
October
30, 2007 – November 1, 2007
Deadline:
August 27, 2007
http://www.poynter.org/seminar/seminar_view.asp?int_seminarID=4269
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---------------Publisher
and Editorial Staff
The
Convergence Newsletter is free and published by The College of Mass Communications and
Information Studies at the University of South Carolina.
Executive
Editor
Augie
Grant, Ph.D.
Editor
Melissa McGill
convergence-news@mailbox.sc.edu
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
---------------Copyright
and Redistribution
The
Convergence Newsletter is Copyright © 2007 by the University of South Carolina, College of
Mass Communications and Information Studies. All rights reserved.
This
newsletter may be redistributed in any form - print or electronic - without
edits or deletion of any content.
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---------------Submission
Guidelines/Deadline Schedule
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